How optimism can be an antidote to the uncertainties in the world.

Sanna-Kaisa Niikko is the Chief Marketing Officer of Finnish lifestyle design brand Marimekko, known for its art of printmaking. Having joined the company originally in 2005, she has before her current position served as Global Creative Brand Marketing Director leading Marimekko’s visual communications, social media and community engagement, public relations and brand collaborations, as well as  held numerous positions in Marimekko’s marketing and sales organizations both in Finland and internationally.

In her talk Sanna-Kaisa will discuss how color, optimism and artistic integrity can act as anchors for brand phenomenalization – and be antidotes to the uncertainties in the world.

It's not too late to register:

View the full conference programme on our event website here.
To go directly to the conference booking system, click here.

‍