epda Spring Conference: Back from Hamburg

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The many different topics tackled by our brilliant speakers made the conference so special — a day full of insights, encouraging ideas, and creative energy.

Highlights we're still buzzing about:

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Áine & Lucy – Designing for all. Co-designing with and for people with disabilities. Progress, not perfection. Let’s start!

Uwe & René – Adapting a legacy brand to a younger generation – the relaunch of the Salamander brand.

Thomas – A glimpse into what colour consultancy can do to reproduce colour in packaging. Get things right.

Richard – Ideas and hope in times of uncertainty: How can we design ourselves out of the problem?

Benjamin, Christoph, Vivien & Stefan – The Intelligent Pack: one code, endless possibilities to communicate information and create the customer journey.

Natalia & Ronnie – How to bring soul into the packaging of intangible goods. And: what it means to design with fun and play.

Karsten – Sound design in a noisy world: an integral part of branding.

Hernán – Design in Latin America: What is different, what do we have in common? Sneak preview of the next epda event.

Last but not least, we learned a lot about German design: Is there such a thing? Where do we come from? Where are we going?

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A rich mosaic of perspectives from Joana, Peter, Ana & Sebastian, moderated by Christian.

Soraya was an amazing chairwoman, spinning the red thread to “keep the rhythm of the flow.”

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The extras:

Live music by Jeff Harrison, magic by Jörg Willich, a stunning concert by Brosiehood, and our sunset cruise on Frau Hedi with DJOJ (Olaf Jessen).

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Great ideas for our social programme thanks to our very committed and heartfelt VP Uwe.

Thanks to all who joined us — for your presence, your ideas, and your Flow.

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