epda LIVE FLASH: AI in Design - Legal Essentials
Join Sergio Rizzo, Member of the Boards of Appeal at the EU Intellectual Property Office, held a practical and forward looking exploration of how design professionals can navigate protection, authorship, and liability in the era of AI driven creativity.
In the first part, he explained how designers and agencies can protect traditional, virtual, and AI generated designs before the EUIPO, offering clear guidance on what is protectable and how the evolving EU design framework addresses digital and algorithmic creation.
In the second part we dived into real world challenges introduced by AI in the design workflow, including authorship of AI assisted creations, liability for infringements stemming from AI generated outputs, and the shifting contractual landscape between designers, agencies, and clients.
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epda LIVE FLASH: AI in Design - Legal Essentials
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Join Sergio Rizzo, Member of the Boards of Appeal at the EU Intellectual Property Office, held a practical and forward looking exploration of how design professionals can navigate protection, authorship, and liability in the era of AI driven creativity.
In the first part, he explained how designers and agencies can protect traditional, virtual, and AI generated designs before the EUIPO, offering clear guidance on what is protectable and how the evolving EU design framework addresses digital and algorithmic creation.
In the second part we dived into real world challenges introduced by AI in the design workflow, including authorship of AI assisted creations, liability for infringements stemming from AI generated outputs, and the shifting contractual landscape between designers, agencies, and clients.