ARD SA
We specialize in each step of the development process and are committed to delivering innovative and creative solutions to drive commercial advantage.
We have gained experience across various industries with large multinationals and local businesses alike.
Services: Brand Strategy / Visual Identity / Packaging Design / Photography / Naming and Taglines
| Contact: | Vincent Guignard |
| Address: | Rue du Simplon 40, 1800 Vevey, Switzerland |
| Phone: | +41 (21) 9254040 |
| Email: | v.guignard@ard.ch |
| Website: | www.ard.ch |
Ragusa Friends
The launch of Ragusa Friends, the chocolate made to share!
The famous Ragusa bar is now being made to share as its chocolates are individually wrapped.
The design has an authentic feel and is true to the Ragusa slogan “real chocolate with real friends”.
The selection of a matte wrapper, markings and a window showing the chocolates’ original shape underline the product’s authenticity.
Service: Visual Identity / Packaging Design / Photography
San Pellegrino, The Life Deliziosa
Realisation of a national promotion-campaign for the San Pellegrino lemonades.
San Pellegrino lemonades are 100% natural, highly rich in Sicilian citrus fruits and illustrates the Italian look and feel.
To reflect this positioning, the product is center piece of the promotion surrounded by a natural and fruity ambience.
The main challenge of this project was to highlight the freshness of the product while integrating it in a warm and sunny atmosphere.
The final artwork was adapted to various poster and paper ad formats in three languages.
Service: Visual Identity / Photographyy
Kasperskian Caviar with Life
Creation of the complete visual identity of a revolutionary product.
The singularity of Kasperskians Caviar With Life lies in the preservation of the sturgeons for several years.
The visual identity created by ARD is inspired by the circle of life.
The challenge was to design a strong identity, which expresses the luxury, authenticity and uniqueness of the product.
The premium positioning of the brand is reinforced by all the communication elements developed by ARD, for exemple the exclusive shell shaped box.
Service: Brand Strategy / Visual Identity / Packaging Design / Photography
Swissclinical Cosmetics
Creation of the visual identity of the brand, products and marketing materials.
For this project, the brand’s visual codes were wholly defined by ARD.
The challenge was to create a strong identity that communicated the laboratory’s values: safe and effective natural products that treat both people and the environment with the utmost respect.
Swissclinical cosmetics are made from Swiss glacier water, with 100% natural components.
Service: Brand Strategy / Visual Identity / Packaging Design
KitKat Phonebox
Exclusive Duty Free design.
Bring back home the most iconic chocolate brand in a highly giftable format.
A qualitative and re-usable tin (piggy bank), exclusively designed by ARD for Nestlé International Travel Retail.
Delighting consumers all over the world, KITKAT is one of the most iconic chocolate brands worldwide.
Service: Packaging Design
Thomy Sauce Nature
Packaging design for a new sauces concept.
If quality and taste are essential factors, consumers are looking, more and more, for products without additives, food colorants or artificial flavorings.
To meet this trend, Thomy launched a new range of 100% natural sauce.
Made just like at home with natural ingredients, the sauces are packaged in a convenient and up-to-date squeeze bottle.
Service: Visual Identity / Packaging Design / Photography
