Where is the leadership on sustainability, design & innovation today? And what do designers need to know about how their clients when it comes to “designing sustainably”? During his first seminar guest speaker Chris Sherwin shared key insights on how brands tackle sustainability:
- Know your clients’ sustainbility program, goals & targets
- Know your clients’ sustainability ambitions and maturity
- Know the material sustainaility issues & impacts in your projects/category
- Know the business case(s) for your sustainable design work
You are interested in getting the full presentation? DOWNLOAD IT HERE.
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And there is more to come: In two more sessions Chris will tackle other aspects of sustainability. Register right away:
Sustainability 2(3): It’s time for humanity-centred design – how to design sustainably, 7 July, 12 am to 1pm CET
The world has declared a climate and ecological emergency, but is design really fit for this new sustainable future? This asks some fundamental questions about design and design thinking today: about how our recognised tools and methods – like Human-Centred Design, Empathic Design and research, Customer Journeys mapping – are really fit-for-purpose? This presentation will question some of the everyday tools and approaches for good design, showing how these must change to design more sustainably. REGISTER HERE.
Sustainability 3(3): Sustainability, a game-changing agenda for breakthrough innovation, 28 July, 12 am to 1pm CET
The 20’s are being described as the #DecadetoDeliver on sustainability. This is urgent. The days for incrementalism and continuous improvement are over; sustainability is a radical agenda requiring disruptive, radical, breakthrough innovation. This final presentation will issue a call to arms to designers and creatives for a step change on sustainability, showing examples of brands and innovators doing this today. REGISTER HERE.
Guest Speaker: Chris Sherwin, reboot innovation, Moderator: Greet Vanoppen, monalisa design
