.becoming

Because we believe that brands can help improve people’s lives.

At Becoming Belgium, we want to help create relevance for companies and their brands at whatever stage of their lives they are in. And for the people behind them, their customers, their employees.

Helping brands to translate their DNA through all touchpoints to better engage their audience.
… With creativity as a link, insights based, customer-focused, always in a collaborative way.

Contact:	Greet Vanoppen
Address:	Rue Henri Evenepoelstraat 9, 1030 Brussels Belgium
Phone:	+32 (2) 644 56 60
Email:	brussels@becoming-group.com
Website:	www.becoming-group.be

Brand:	Alpro
Product:	Soy cremoso
Client:	Alpro International
Branch:	Soy cream
Concept:	Cremoso means creamy in Italian. The new pack communicates that perfect blend of : the lightness of the soy cream and the delicacy of the fruits.

Brand:	Delhaize
Product:	Saucisson du marché
Client:	Delhaize Group
Branch:	Charcuterie
Concept:	The handwriting on slate for the “saucisson” range effect reassures the consumers of continuing product freshness. You walk through a market somewhere in the south of France…

Brand:	Tyvek
Product:	Protective Garment
Client:	DuPont de Nemours
Branch:	Protection cloth
Concept:	The new design promotes understanding and creates a clear brand territory, offering immediate differentiation from competitive products and reflects the innovative nature of the products in the range.

Brand:	Glucadol
Product:	Food supplement for healthy cartilage
Client:	Takeda
Branch:	Food supplement
Concept:	A branding, a clear color code and the right illustration…

Brand:	Provamel
Product:	Soy & Non soy Drinks
Client:	Provamel
Branch:	Drinks
Concept:	The final result is a right balance between the dynamism of the ingredients into the splash and the tranquility of the rest of the pack releasing freshness, quality and naturalness.