At hykke, experts in design, strategy and brand psychology have come together in an extraordinary team. We combine fresh thinking with a burning ambition to find the perfect solution for our clients.
Our expertise covers all areas. Be it Food & Beverage, Cosmetics, Personal Care, Housewares, Consumer Electronics, Tobacco or Retail, Corporate and Event Design – our passion is to constantly rediscover familiar terrain and to revitalise and lead categories with our partners.
hykke is the synergy of Scandinavian empathic design thinking, being sensitive to the needs of consumers and target groups, and an international analytical and strategic approach. Our approach is not only holistic, but above all systemic. We aim to pioneer the creative industry by transferring principles of systemic organisational consulting to design and brand development processes. Through a helicopter perspective we look at how brand, audience, corporation, distribution channels and engineering interact and develop strategies with our customers to manage these.
The inspiration for our consultancy’s name is the Danish term hygge. This is usually interpreted as cosiness. In fact, hygge stands for much more, namely the deepest state of well-being through community of family and friends and also welcoming new people into ones life.
Our ambition and motivation is to enjoy working together with one another in a team and with our business partners – and above all, the happiness of the target groups and consumers through our brand solutions.
|Address:||Schrammsweg 8a, 20249 Hamburg, Germany|
|Phone:||+49 (40) 48096640|