The second LIVE FLASH Sustainability seminar showed how to transfer high-level commitments into real, tangible brand and design innovations. Chris presentation revealed four ways to design for recyclability and showed how to use design to advance sustainable living.
Four ways to design for recyclability:
#1: Labels
#2: Colour
#3: Shape
#4: Decoration
Four existing design skills you can use today:
#1: Naming, Branding, Stories
#2: Communicating with Clarity
#3: Changing Behaviour & Attitudes
#4: Ecomm Optimised
DOWNLOAD THE FULL PRESENTATION HERE.
We look forward to the 3rd and last part of this series, in which we will question some of today’s approaches and tools to design. We will call to arms to designers and creatives for a step change on sustainability, showing examples of brands and innovators doing this today. Register HERE.
Moderator: Greet Vanoppen, monalisa, and Chris Sherwin, reboot innovation
